Here is a brief example of Jeff Cowan's Virtual Training

 

             


  • Jeff Cowan’s Virtual Training is the first virtual technology of its kind, giving you access to Jeff Cowan as your personal trainer 24/7 right from your work station.

     • Increase Customer Satisfaction Survey Scores, Customer Paid Hours

     • Increase Productivity

     • Improve Personal and Phone Sales Skills

     • Improve Scheduling for Maximum Utilization

     • Access to Online Training Anytime, Anywhere in the World

     • Unlimited Access For Each User With No Extra Viewing Charges

     • Live Reporting On All User In-Progress & Completed Training

     • Management Control Over User Access & Passwords

     • Create & Maintain Training Reports by Team or Individual

     • Create Training Reports For Multiple Dealership Locations by district,
          regions and/or on a National level.

     • Now available in English, Spanish and French!

    Your Service People learn at their own pace—and you can monitor their progress every step of the way!  You Never stop training. Even the best of the best train everyday.  
     


Jeff Cowan’s Virtual Training Curriculum

Just Added - Selling Extended Service Agreements On Your Service Drive
Just Added - Selling On Your Service Drive In A Bad Economy
Just Added - Daily Tune-Up with Jeff ( Short Daily Sales Message From Jeff "Selling From My Perspective" )
Taking Control of the Write Up
Professional Approach and Greeting Techniques
How to Build Rapport and Retain Customers
Asking Diagnostic Questions
The 4-Point Walk-Around
Every Car, Every Time®
The Invitation Techniques (getting the customer to ask YOU to present)
The Six Step Presentation
Scheduling the Next Visit
Plus many role-plays showing how the techniques and processes work
Advance Selling Techniques
Getting the Senses Involved
Getting the Customer Emotionally Involved
Creating Ownership
Immediate and Convincing Support
Bundle Selling
Displaying Showmanship
Demonstration Techniques
Selling the “Special” Flushes
Menu Sales
Tire Sales
Following-Up throughout the Day
Delivering the Vehicle
The Lot # 123 Technique
Installation Schedule
Plus many role-plays showing how the techniques and processes work
Goal Setting
What’s in it for you?
Role-Played Word Tracks covering…
Alignments, Tire Rotations, Wheel Balance, Brake Services, Brake Replacement,
Emission Services, Transmission Services, Tune Up, Differential Service, Cooling System Flush,
Lube, Oil and Filter, Shock Replacement and Air Conditioner Services.
 How to handle Objections  (each is role-played) Cost (10 versions), Car doesn’t pull or the car handles fine,
Never did it this soon on my other car, The tires aren’t wearing, I’ll take it to (wherever) because it is cheaper,
I never rotated tires on my other cars, I don’t have any of those problems, I can’t afford your price,
I’ll wait until I get an alignment, My brakes seem fine, The pedal seems okay, They don’t squeak, I’ll just wait until
they are worn, They have a better warranty, My vehicle runs fine, My mpg is not down, My husband, boyfriend,
dad can do that, I never did it on my other cars, I have an extended warranty in case it breaks, I don’t plan on
keeping the vehicle very long, It seems to shift okay, My vehicle runs fine, I don’t notice my mpg being down,
The car starts fine, My (whoever) can do it, I’ve never had this done before, I don’t hear any noise back there (2 versions),
I’ve never had a coolant related failure, My car never overheats and my heater and defroster work fine,
I can do it myself with a garden hose, I have my oil changed at…, I’ll do it myself, My car rides fine,
I can get it done cheaper (2 versions), It seems to cool okay (2 versions), we will bring it back in the spring,
How does it help my defroster and Why does it leak. 
All of the role-plays above are supported with a matching printed manual
30 Chapters including Closing, Closing Strategies and Psychology of Closing have recently been added.
25 Chapters have been added on Instructing How to Manage and Implement the Jeff Cowan's Pro Talk
Processes and Techniques for long lasting results.
Our Online Interactive Training is constantly being updated. There will be further
 selling techniques and strategies added as well as new testing methods and specific training.